Handcrafted Talismans: A Tribute to Tradition and Craft

Each piece of WaiiQi jewelry is a handcrafted talisman, echoing the revered Polynesian tradition of wearing symbols that bring protection, luck, and harmony. 

Our limited-edition collections are meticulously crafted, ensuring that every item you wear is as unique and individual as the waves themselves. In the spirit of Polynesian navigators, our pieces are designed to be not only ornaments but also guides through life's voyages, imbued with stories and wisdom of the sea.

Island Inspirations: Stories Woven in Time

Our collection is a canvas for the rich tapestry of Pacific lore. Inspired by legendary tales like Maui’s odyssey across the ocean, each design captures the essence of these ancient stories, making every creation a unique narrative of island lore and oceanic wonder. They are not just designs; they are handcrafted stories, limited in their edition, echoing the spirit of the islands.

  • Starlit Origins: The Birth of WaiiQi

    Our story began as a heartfelt tribute to a guiding star – the founder's father. The WaiiQi journey unfolded amidst travels over the seven seas, where an encounter with Polynesians on a remote coconut island laid the foundation of our ethos. Their deep connection to the ocean and surfing culture became the cornerstone of WaiiQi, infusing our brand with authentic island wisdom and spirit.

  • The Cartier Legacy: A Voyage of Discovery

    Steeped in our founder's heritage is the indelible mark of Jean Jacques Cartier, a figure synonymous with exploration. This lineage infuses each creation with an adventurous soul, reminiscent of the voyages across the vast Moana.

  • The WaiiQi Experience: A Sensory Journey

    Embracing WaiiQi is akin to experiencing a Polynesian 'Luau', where every sense is engaged in a celebration of life. Our eco-conscious PalmTree Packaging and designs bring the aroma of coconuts, the texture of sea-swept stones, and the spirit of island festivities into your everyday life.

  • The Artisanal Wave: Craftsmanship at WaiiQi

    In workshops nestled amidst the vibrant heart of the Pacific, our artisan jewellers are like modern-day alchemists. They blend ancient crafting techniques with innovative designs, creating magic with every piece. Their hands, guided by years of experience and a passion for excellence, weave the spirit of the ocean into each WaiiQi creation. Just as seasoned sailors respect every knot tied, our artisans honor every curve and contour in our jewelry, ensuring that each piece is not just made but brought to life with a soul of its own

  • Riding the Customer Experience Wave

    At WaiiQi, your journey with us is as important as the destination. Our crew is on deck 24/7 via chat and email, ready to assist, with phone support during office hours. We believe in making waves with our service - offering free shipping on all our treasures, big or small. And if ever the tides turn and your WaiiQi piece encounters a challenge, rest assured, we'll replace it, no questions asked - a 100% guarantee that rides on the crest of our commitment to you.

  • Community and Connection: The WaiiQi Social Tide

    Our connection with you goes beyond the digital seas. We're building a community where each wave, like a social media post, brings us closer. Imagine yearly gatherings in secret island coves, where our WaiiQi family can meet, share stories, and celebrate life's beautiful journey. We seek collaborations with authentic influencers and VIPs who resonate with our mantra, and partner globally with hotels and resorts, weaving our message into the fabric of the world, one wave at a time.

The Founder's Journey: A Life Entwined with the Sea.

Riding the waves of life from the rugged NorthShore of Scandinavia, our founder's story is a tale of a soul deeply intertwined with the ocean. His roots, planted firmly in the rich soils of Canadian heritage, have always danced in harmony with the rhythm of the sea. His world is one where the sails catch the wind, where island hopping is not just a journey but a way of life, and where scuba diving brings him face-to-face with the mystical creatures of the deep. His love for the water doesn't stop there; waterskiing and surfing are not just sports to him, but chapters in his life's adventure book.

Beyond steering WaiiQi to crest the waves of success, he navigates through a world of architectural design and PR/marketing, all while basking in the joy brought by his two beautiful daughters. They are the light that guides him, the stars in his sky. In his world, salty hair isn't just a style, it's a testament to his vibrant, oceanic lifestyle, and a fresh cold dip in the sea is more than a routine - it's his elixir for good health and happiness.

His life, a canvas of sea-inspired experiences, is the foundation upon which WaiiQi stands - a brand that's not just a name, but a reflection of a life lived with the tide, under the open skies, and in tune with the endless dance of the waves.


This narrative aims to encapsulate the founder's deep connection with the ocean and how it shapes his life and the essence of WaiiQi. It portrays a life lived passionately amidst the waves, underpinning the brand's identity and philosophy.

 Follow his Journey on LinkedIn

Charting the Future: WaiiQi's Voyage Ahead

Our compass is set on becoming the beacon for active jewelry enthusiasts, guiding a path where style meets sustainability. WaiiQi is more than a brand; it's a movement, committed to supporting causes that protect and nurture our oceans. Our dream is to see future generations riding the waves, basking in the glory of a healthy, thriving marine world. Join us on this voyage, where every piece of jewelry is a promise to the sea – a promise of conservation, care, and endless wonder.

Embracing the WaiiQi Spirit: Join Our Voyage

Join us in the WaiiQi odyssey, where each handcrafted, limited edition piece is a talisman, a part of the earth's story, a celebration of life's elemental beauty. It's an invitation to live in harmony with the ocean's rhythm, to resonate with the ancient pulses of the sea, and to embrace a life of adventure, wonder, and connection.